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LadBaby has vowed that he’ll put a stop to making Christmas tracks… but there’s a catch.
The chart-topping social media star, real name Mark Hoyle, has teamed up with Money Saving Expert Martin Lewis for a new song, Food Aid, which has been reworked to Band Aid’s Do They Know It’s Christmas.
Joining Wednesday’s episode of Good Morning Britain, LadBaby strongly implied that his latest song could be his last if we all club together to support food banks.
‘If you want to stop me, donate to food banks all year,’ he told presenters Lewis and Kate Garraway.
‘Those baskets that you see in supermarkets behind the checkouts, put food in there and I can go away, I can have Christmas off.’
LadBaby has said he will stop making Christmas music if we all do one thing (Picture: PA)
‘I wanted last year to be the last one and then we had a cost of living crisis and I became an ambassador of the Trussell Trust and I hear about the problems,’ he continued.
‘I didn’t want to come back but I’ve got to when it’s making a difference.’
Food Aid will be released on December 16 and will feature Lewis plus a variety of yet-to-be-announced musical collaborators.
As the cost of living crisis spirals, LadBaby and Lewis are aiming to raise as much money as possible to help tackle hunger and poverty.
Martin Lewis features on LadBaby’s new Christmas track Food Aid (Picture: PA)
All profits from the song will be donated towards the fight against hunger and poverty, with 50% will go to the Trussell Trust and 50% being donated to the Band Aid Trust.
The track was rewritten with kind permission from Bob Geldof, Midge Ure, and the Band Aid Trust.
LadBaby and his wife Roxanne said: ‘We never intended to release a fifth Christmas single, but as ambassadors of the Trussell Trust we were not prepared to sit back and do nothing in a year when people are struggling more than ever.’
The Trussell Trust, which supports more than 1,300 food bank centres, has told said that the cost of living emergency has created a ‘tsunami of need’, as people struggle to survive amidst soaring costs.
On joining the record-breaking duo, Lewis previously said: ‘When Mark and Roxanne contacted me out-of-the-blue to ask if I’d join them in Food Aid, I thought they’d confused me with someone else.’
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‘The nearest I’ve ever got to thinking about a Christmas number one is going to the loo on Boxing Day after too much orange juice the day before,’ he joked.
‘Yet once I knew they were serious, and it was for the Trussell Trust, a hugely important charity I’ve a history with, I decided to give it a go, and do it with gusto.’
Good Morning Britain airs weekdays from 6am on ITV1.
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There’s a catch.