Gucci Diana: Gucci relaunches its classic Princess Diana bag
Gucci Diana medium tote bag: £2,960, Gucci.com
Like the original, the bamboo handles remain but the classic bag has been given a contemporary update by the house with a statement leather belt around the handles that comes in an interchangeable neon yellow, pink or orange. You can even personalise the bag with the option of initials and star symbols embossed on the inner lining. We’d say the brown colourway is the closest iteration of Diana’s accessory, but the bag also comes in black, pink, green, cream and more.
Gucci’s Diana bag is the celebrity go-to season
The updated reimagining of Princess Diana’s favourite bag is the celebrity must-have this summer.
Reimagined by Alessandro Michele, the purse comes with detachable neon leather belts contrasting the wooden top handles. The bag itself maintains its original tote shape, and is offered in medium, small and mini sizing options.
For a day at the office, simply pair your Diana with a leather jacket and jeans like Alexa Chung, or with a white shirt and denim shorts like Sienna Miller. If you’re headed to a weekend brunch, brighten up your fit with an orange band on an ivory purse like Jodie Turner-Smith, or wear as a small crossbody bag like Elle Fanning.
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