Crypto crash: Bitcoin ad director says he has ‘no idea how cryptocurrency works’
The Independent says the director of a multi-million dollar ad campaign for a bitcoin exchange has said he has “no idea how cryptocurrency works” after being questioned about the recent market crash.
FTX’s Super Bowl commercial featured the comedian Larry David, who played different characters throughout history dismissing revolutionary technologies like the wheel and the light bulb.
It was one of several high-profile adverts featuring celebrity endorsements over the past year, broadcast amid record-breaking price rallies and billions of dollars pouring into the space from both institutional and retail investors.
Since peaking in November, there has been a major downturn that has wiped more than $1.7 trillion from the overall crypto market, including more than $600 billion from bitcoin.
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