A well-known face from television adverts has launched a surprising attack on diversity, pronouns and gender identity labels.
Howard Brown from the Halifax adverts has recorded a ‘protest song’ written by comedian Dominic Frisby.
In it, he blasts ‘fake diversity’, unconscious bias training, and pronouns, repeating: ‘What happened?’
Taking a swipe at gender identity labels, Howard sings: ‘Why do you hector me with your identity?’ and ‘Is there a new pronoun every day?’
The video begins with Howard saying: ‘You know: I was brought up to believe that the customer is always right. That a business is there to serve a customer, to improve their situation.
‘And if the business does that well, it gets rewarded with more customers. It didn’t started lecturing people about politics and stuff.’
In the song, Howard blasts ‘fake diversity’ and pronouns (Picture: YouTube)
‘Seems we are descending to new lows’ (Picture: YouTube)
He continues: ‘I’m not outspoken, but I feel I must speak out. I need to know what all this madness is about.’
Elsewhere he says: ‘Everybody’s scared of being attacked,’ and ‘Suddenly opinions are now facts’.
‘Seems we are descending to new lows,’ he adds.
The video ends with office workers bowing down to a deified picture of Greta Thunberg.
Discussing the song on TalkTV, Howard said: ‘A lot of people just seem to be angry at the moment.’
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‘It would be nice to just highlight the issues we’re having in a fun way,’ he added.
Howard continued: ‘People should be able to voice their opinions, we’re not all going to agree with each other, but we can do it in a respectful way and I think that’s the most important thing.’
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‘Seems we are descending to new lows’