10-year-old Grace with her reinstated crisps (Picture: PA)
After the brutal culling of crisps and confectionery in 2023, a 10-year-old girl has found it’s worth complaining if your favourite snack is discontinued.
Grace, from Edinburgh, decided to take matters into her own hands when she was unable to find her favourite haggis and pepper crisps in the shops.
She wrote a letter to the managing director of Taylors Snacks, James Taylor, to ask if the company could bring back the flavour, writing: ‘If you can, thanks. If not, I will be sad.’
Having recently transitioned from Mackie’s Crisps, the company had planned to make the flavour available only during winter months – a move one shopper called ‘blasphemy’.
But the letter worked, with Perthshire-based Taylors pledging to have the crisps on sale all year round.
And better yet, Grace was rewarded for her efforts with a year’s supply of haggis and black pepper crisps, and a ticket for a tour around the Taylors factory.
Grace’s letter to James Taylor (Picture: PA)
James Taylor said: ‘When Grace’s letter landed on my desk I was blown away by her enthusiasm and initiative. The Taylors team put our heads together to see how we could celebrate our biggest haggis and black pepper crisp fan and can’t wait to show her and her family around our factory here in Errol.
‘It was not just Grace who got in touch, however. Our customers let us know in droves that they were missing their favourite haggis and black pepper snacks. We loved that people took the time to tell us how passionately they felt about the flavour. From letters to emails and calls, lots of people got in touch to talk about their love of haggis crisps, and to ask for them to return.
‘We’ve been working hard behind the scenes to ensure our customers don’t miss out and are delighted to announce that the haggis crisps are back on the shelves.’
It just goes to show a little pressure can go a long way if your favourite foodstuff has been discontinued, which might be welcome news to snack fans after the casualties of 2023.
Last year Walkers stopped making Salt and Vinegar Quavers as well as Beef & Onion flavour crisps. But it was the ending of its ‘God level’ Worcester Sauce flavour that truly left customers ‘bereft’.
It was also a tough year for chocolate fans, with Cadbury ditching its low-sugar Dairy Milk and Nestlé scrapping Animal Bars and the legendary caramel treat, Caramac.
Die-hard fan of the latter, Gary Millar, launched a petition to get Caramacs reinstated, gaining more than 28,000 signatures in a week. Sadly, his efforts were not successful. Perhaps he needs to take some tips from Grace.
She’ll be eating these for a while (Picture: MIKE WILKINSON/ PA)
Speaking about her daughter’s campaigning efforts, Grace’s mother Becky, who chose not to give her surname, said: ‘It’s fantastic that the team at Taylors took the time and effort to respond and it really made all of our days.
‘It also helps Grace see the power of communicating with creativity and care. Grace was the one who had the idea to write to James and to get such a wonderful response really validates and empowers her.
‘These small things really can make a huge impact on a young child’s life. We look forward to visiting the factory soon and learning how our favourite snacks are made.’
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A huge win for Scotland.