Elon Musk’s X sues Media Matters over antisemitism analysis
X (formerly Twitter) has sued a left-leaning pressure group that accused the site of allowing antisemitic posts next to advertising.
X’s lawsuit alleges that Media Matters for America “manipulated” data in an attempt to “destroy” the social media platform.
Big firms such as Apple, Disney, IBM and Comcast have paused adverts on X since the watchdog released its analysis.
Musk had previously threatened the lawsuit, leading to Media Matters calling him a bully.
He has himself faced accusations of amplifying an antisemitic trope on the platform.
The lawsuit, filed in Texas on Monday, argues: “Media Matters knowingly and maliciously manufactured side-by-side images depicting advertisers’ posts on X Corp’s social media platform beside Neo-Nazi and white-nationalist fringe content and then portrayed these manufactured images as if they were what typical X users experience on the platform.
“Media Matters designed both these images and its resulting media strategy to drive advertisers from the platform and destroy X Corp.”