Classic styles from 2020 onwards are available (Picture: Lidl)
Not sure what to wear for Christmas Jumper Day on Thursday December 7?
Rather than buying something last-minute you might never wear again, you might want to consider Lidl’s new rental service.
The supermarket has teamed up with By Rotation to offer all its classic sweaters for a purse-friendly £2 a day.
The full Lidl archive from 2020 to 2023 is available, including previous designs that proved so popular they sold one every two seconds.
Exclusive styles created as part of a collaboration with slow-fashion specialist, Lydia Bolton, are also part of the range, and these limited edition jumpers – each inspired by festive movie icons – are made from upcycled textiles for added eco kudos.
Lidl has collaborated with Lydia Bolton for three exclusive designs (Picture: Lidl)
The Carey is a 90s-style piece with an off-the-shoulder cut and big bows, while The Lewis is a glitzy gold number covered in tassels and sparkle. Rounding off the three-piece line is The John, a trending blue turtleneck adorned with frills, sequins and stars to rocket you into the Christmas mood.
Plus, as well as helping the planet by renting, which helps gives clothes new life and keeps items from landfill, you’ll also be giving to charity as all profits go to the NSPCC.
If you fancy doing some good while looking good this Christmas, you’ve got until December 31 to book in your Lidl x By Rotation rental here.
The John is a real showstopper (Picture: Lidl)
Eshita Kabra, Founder and CEO of By Rotation said of the campaign: ‘By Rotation is thrilled to partner with Lidl this festive season by adding Lidl’s Christmas jumpers to our shared wardrobe on the app.
‘With Christmas being one of the top occasions of the year when the demand for purchasing single-wear outfits skyrockets, renting a festive jumper for your holiday season plans is a great way to leave a positive impact on the planet and also save money!’
Lydia Bolton, Slow Fashion Designer, added: ‘I’ve loved being a part of Lidl’s Christmas iconic jumper campaign. Designing and producing these jumpers inspired by Christmas icons from second-hand textiles has been super fun and creative, but knowing they are going to be rented and re-worn also supports my mission of valuing and reusing textiles.’
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And all the proceeds go to the NSPCC.
