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    Apple drops self-driving electric car project, reports say

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    By News Desk on February 28, 2024 Business, Business Briefing, News Briefing
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    Apple drops self-driving electric car project, reports say

    Apple has reportedly cancelled its electric vehicles (EV) plans, a decade after the company was rumoured to be working on the project. 

    Apple has never publicly announced or acknowledged the project which is said to involve around two thousand people. 

    The employees are set to be moved to Apple’s artificial intelligence (AI) division instead, according to Bloomberg News. 

    The Apple car team was reportedly known as the Special Projects Group as part of its chief executive Tim Cook’s Project Titan.

    As it spent billions of dollars on research and development, the company was initially rumoured to be working on a fully autonomous vehicle without a steering wheel and pedals.

    The team was understood to still be years away from producing a vehicle.

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