Russia rejects Peppa Pig trademark infringement claim to retaliate against sanctions for Ukraine war

The Independent says Russia is using Peppa Pig to retaliate against economic sanctions imposed worldwide against its invasion of Ukraine.

The popular British cartoon – featuring Peppa the pig, her family, and her friends – can now be copied by Russian businesses, without any threat of punishment for trademark infringment, after a court ruling in Russia.

In September, Peppa Pig’s owners Entertainment One took sued a Russian entrepreneur who had created his version of the characters.

The company – that was acquired by Hasbro in 2019 – had demanded that Ivan Kozhevnikov pay 40,000 roubles (up to £400) compensation.

https://www.independent.co.uk/news/world/europe/peppa-pig-russia-trademark-ukraine-b2034842.html

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