Are users leaving Elon Musk’s X en masse and where are they heading?

Are users leaving Elon Musk’s X en masse and where are they heading?

The limited data on X user numbers makes measuring the full extent of the reported exodus from the platform almost impossible.

Hundreds of thousands of dissatisfied users have reportedly fled Elon Musk’s X, previously known as Twitter, following Donald Trump’s re-election, with an estimated 115,000 accounts deactivated in the US alone on the day after the ballot.

Celebrities and prominent brands ditching the platform cite mounting concerns over the unchecked spread of misinformation, conspiracy theories and hate speech, as well as what they consider to be Musk’s role in facilitating Trump’s return to power.

“X is a toxic media platform and (…) its owner, Elon Musk, has been able to use its influence to shape political discourse,” news media The Guardian said in a statement announcing it would no longer be posting on the platform.

But, determining the exact number of users leaving X is challenging, as the platform does not regularly release global user data.

Are users leaving Elon Musk’s X en masse and where are they heading?