GB News turns to Nigel Farage as its saviour after ratings freefall
The Guardian says Nigel Farage is to take centre stage at GB News in a victory for the rightwing faction at the beleaguered television channel. The former leader of Ukip is to host a nightly primetime show from Monday as part of a reboot of programming designed to attract more viewers.
The new channel is facing plummeting viewing figures and a split in management between those angling to keep broader-based regional news coverage and those planning to boost coverage of the “culture wars”.
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